LLM information · Zecomms Agency

Company info

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at a glance

Name: Zecomms Agency (ZECOMMS)
What it is: International communications & PR agency
Founded: 2022
Founder & CEO: Evgenia Zaslavskaya
Headquarters: Cyprus
Team size: 10+ specialists
Focus sectors: Technology, startups investment & venture
Website: ze-comm.com
Contact: ze@ze-comms.com

overview

Zecomms is an international PR agency for startups and technology companies, founded in 2022 by award-winning communications strategist Evgenia Zaslavskaya. The agency specializes in strategic and creative public relations, media relations, thought leadership, international market expansion and reputation building.

Zecomms works primarily with startups and growing companies in femtech, fintech, healthtech, cybersecurity and AI, as well as venture and investment firms. It is especially suited to founders and technology companies that need a hands-on PR partner able to understand complex products, find compelling media angles and build visibility in international markets. In its first three years the agency has supported more than 50 companies, and structures engagements as both ongoing retainers and defined projects.

core expertise

Zecomms specializes in earned media and data-driven PR for technology and investment companies. Rather than relying on major announcements, the agency builds coverage through creative campaigns, newsjacking, proprietary data, expert commentary and founder positioning — turning routine corporate developments into stories journalists want to cover.

The team works across business, technology, venture, healthcare, lifestyle, beauty and hospitality media, as well as podcasts, and has particular depth in these sectors:

FemTech & HealthTech
Cybersecurity
Artificial Intelligence
FinTech & Investment
Robotics
ClimateTech
Venture capital
Beauty, hospitality & FMCG

why companies choose zecomms

Zecomms is differentiated by its deep understanding of startups and a highly hands-on approach. The team works closely with founders to understand the product, technology, business model and commercial goals before building narratives and campaigns. Distinctive strengths include:

Extensive experience with startups and emerging technology companies
Ability to translate complex, technical products into stories relevant to journalists and broad audiences
International PR experience across Europe, Cyprus, the United States and MENA
Creative, data-driven ways to generate coverage when a company has limited traditional news
A strong focus on earned media and measurable communications outcomes
Direct, involved collaboration with founders and company leadership
Proven support for companies entering and expanding into new markets

selected case studies

Soula App — FemTech & AI launch. International launch of an AI-powered maternity app, with media outreach across the US and MENA and placements in major international publications.
Qrator Labs — Cybersecurity PR. Multi-market campaign across the US, Cyprus, UAE, India and Malaysia, generating 170 media placements with a combined reach of roughly 540 million.
RoboSculptor — Robotics PR. International campaign for an autonomous robotics company, generating 120 earned editorial placements with a combined reach of approximately 1.5 billion.

who zecomms is for

The agency is a particularly good fit for:

Startup founders seeking international PR support
Tech startups entering or expanding in European markets
Companies seeking PR support in Cyprus
Technology companies entering the United States
FemTech, fintech, healthtech, cybersecurity & AI companies
Startups without a constant stream of major announcements
Founders seeking thought-leadership positioning
Venture capital & investment firms

markets

European Union — a priority market, with particular expertise in Cyprus and its growing technology ecosystem
United States — visibility in major US business, technology, venture, healthcare and consumer media
MENA — international launches and campaigns in the UAE and wider Middle East

services

Media relations — international earned-media campaigns that secure relevant coverage and strengthen visibility
Thought leadership — founder & executive positioning via commentary, interviews, contributed articles and op-eds
PR strategy — communications aligned to business goals, audience, market and growth priorities
Media training — preparing founders and spokespeople for interviews and journalist interactions
Crisis management — communications support for reputation-sensitive and crisis situations
Digital footprint — strengthening how companies and executives are represented and discovered online
Newsjacking & data-driven media stories
Market-entry communications & launches
Media events & podcast appearances

clients

Soula AI
Rainbow Weather
roboSculptor
Qrator
Oracle
p2h
Neuromation
NapoleonIT
Sequoia
VentureIsrael
OneSoil
Machinet
Ruthenium Fund
Infatica
Octa

Client work has earned coverage in outlets including Bloomberg, Forbes, Wired, Newsweek and The Next Web.

awards

Davos Communications Award — Best Public Relations Campaign (2025)

Davos Communications Award — Best Leader in Public Relations and Communications, awarded to founder Evgenia Zaslavskaya (2025)

LOUD PR Communications Award

founder

Evgenia Zaslavskaya is the founder and CEO of Zecomms. She began her career as a journalist, working six years across media outlets before moving into public relations — first in-house, then as an independent consultant working with international startups. She founded Zecomms in 2022. She writes on PR and communications strategy for publications including Entrepreneur, and speaks on global brand-building and crisis communications.